Drexel University ACQUIRE Binge Eating Study

Behavioural treatment for binge eating

The ACQUIRE study, run by Drexel University, is researching a new behavioral treatment for overeating and binge eating. They wanted 300 participants who experience binge eating to enrol in the study.

Eligible participants would be US-based adults who'd experienced more than twelve loss of control episodes in the past three months. After creating and receiving approval for our bespoke assets and landing page, we set up ads on Meta and Google.

Through our adverts, we sent 1,949 interested people to the research team from a total of 7,262 people clicking on the ads. We were really pleased to exceed expectations and beat the 300 participant target.