Testing a weight-loss intervention for individuals with obesity
This study tested a newly developed weight-loss intervention that aimed to help individuals with obesity, who wish to lose weight. The study aim was to make daily self-weighing a more effective tool for weight loss.
We helped the team at the University of Oxford find eligible participants for the study. We ran ads across three platforms: Meta, Google and X with the aim of finding 1500 participants. Overall, we delivered 11,920 potential participants to the team through our digital marketing campaign, helping them hit recruitment in just six weeks.
Key numbers
530,000
39,541
11,920
£0.16
Testimonials
Paul Doody
Postdoctoral Health Service Researcher