Washington State University HIV PrEP Survey

Survey for clinicians who can prescribe HIV PrEP

The HIV PrEP study is looking to recruit prescribing clinicians. They are measuring their awareness of and adherence to CDC PrEP guidelines.

Our in-house design team created adverts and a landing page that hit the right tone for this specific research study. We included images that represented a range of potential clinicians from a range of different backgrounds.

We ran the advertising campaigns on Meta (Facebook and Instagram), using interest-based targeting to help us find relevant individuals. The ads were seen over 113,422 times with an average conversion rate of 9.22%. The stats were strong, despite the niche eligibility criteria.

This campaign will have a direct impact on the HIV PrEP study, hopefully leading to better outcomes for individuals with HIV in the future.

If you're looking to recruit quicker and more cost-effectively, get in touch for a quote.